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Karen Scharf | Small Business Marketing Consultant
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I have a client who sells advertising in her e-zines, so she is hesitant to remove bounced addresses from her list. I’ve been trying to convince her that she is doing more harm than good, and I thought I’d share some facts with you to prevent you from making the same mistakes.
Having a hard time ranking in Google? Why not try optimizing for Yahoo? After all, Yahoo commands over 22% of the search market – and 22% of billions of users is quite a lot!
Referral marketing is by far the most profitable way to grow your client base, but it’s easy to do it the wrong way. Be sure to avoid these six most common mistakes:
Dynamic IP addresses are used by individuals with dial-up or DSL accounts on personal computers. Unfortunately, they are also used by spammers. So if a bulk of mail is coming from a dynamic IP address, there’s a good chance the mail will be sent immediately to the spam folder.
They’ll No Longer Pay For Botched Surgeries…
Whether you’re a service provider or a retailer, a solidly constructed sales letter (or better yet, a three-letter series) can work for you…
4 Simplest Tactics for Increasing Your Customer Base!
* Mail sent to Yahoo accounts is very inconsistent. Please avoid using a Yahoo address.
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