Archive for October, 2009

Do-It-Yourself SEO: Be Careful With Your Keywords

Monday, October 19th, 2009

If you’re trying to optimize your own website – and I strongly believe that all entrepreneurs and website owners should at least be familiar with optimization techniques – then there’s a great possibility you’ve been researching and studying and reviewing all the information you can get. But you need to make sure that you’re studying current information

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There Is No Such Thing as a Duplicate Content Penalty

Wednesday, October 7th, 2009

There is a myth floating around – and it has been for some time – that if a webmaster publishes the same content on his site that appears on another site (for instance, by publishing an article on his blog and also submitting it to Ezine Articles) then his website will get penalized for duplicate content and banned from the search engines altogether.

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Use Larger Fonts for Better Delivery

Monday, October 5th, 2009

Here’s a quick email marketing tip that might help improve your delivery rate. Check the font sizes in your template and re-usable code.

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Boring Subject Lines Outpull Hype

Friday, October 2nd, 2009

In email marketing, the subject line is often seen as the single most important element. Afterall, if your subject line isn’t persuasive, no one will open your email and your message won’t get read. The subject line is generally equated with the headline of a display ad.

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