Generally when we’re building new websites, our clients have several design and development ideas that they would like implemented into the new site. Most of the time, we try to take the clients’ ideas into account, but we have several suggestions that pop up often that we have to politely decline, and here’s why:
If you’ve been blogging for any length of time, I’m sure you’ve had at least one blog post that was just not at all popular. Even your loyal readers aren’t spending enough time on the page to get through the entire article. You’re not really sure what went wrong.
Getting your website crawled often is a good indicator that the search engines think your site is important. Here are 8 tips to encourage the search engine spiders to crawl your site more often.
Part of your website marketing plan must include search engine optimization. You’re probably thinking that seo is either extremely difficult, or extremely expensive. But as a small business owner, there are several steps you can take to improve your seo that aren’t overly complicated.
Before you open your Microsoft Outlook and start typing away, it’s a good idea to create an overall plan for your email marketing program. Here are 7 steps to get you started…
While the overall system I use for my copywriting projects is rather complex, I have a simple checklist that I use to review the completed copy before I publish it to the web or send it to the printer. Here are the basic steps I use to review web copy before…
I just returned from a one-day trip to Chicago. In the bumper-to-bumper traffic, it actually took over 7 minutes to drive 1 mile. Under normal circumstances, I might have found this a bit frustrating, but since Chicago is a mecca for advertising…
So, what does all of this have to do with your small business? It’s simple… I want you to declare your own holiday! Declaring your own holiday is actually easier than you probably realize. And the marketing opportunity it provides is phenomenal!
Alright, I’ll admit, I’m a little down on social media right now, so my opinion at the moment might be a bit jaded. But I think I have a good reason for that, and I’m sure you’ll agree when I tell you what happened…
Podcast Running Time: Approximately 2 minutes Studies show that including an animated gif in your email message can increase conversions significantly. Resources: Outlook 2007 Checklist
4 Simplest Tactics for Increasing Your Customer Base!
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